Wednesday 19 September 2012

Book Review - Breakout Nations


Ruchir Sharma (Head of Emerging Market Equities and Global Macro at Morgan Stanley Investment Management) has written an absolutely worth reading book; Breakout Nations – In Pursuit of the Next Economic Miracles. This book comes at an opportune moment when the world at large is looking at emerging markets for increased growth. Sharma very convincingly debunks many myths and takes the reader on a very interesting tour. The great thing about this book is that the author backs every argument with lots of captivating and logical data. 

The author has travelled extensively around the world and typically spends one week per month somewhere in the world and takes the reader from Lagos in Nigeria to Seoul in South Korea. This book is a vast collection of ground realities of more than two dozen countries Ruchir has minutely observed and the book absorbs the reader at almost every page. For e.g in the chapter on India, “The Great Indian Hope Trick”, there is a fine piece on ‘High Context’ and ‘Low Context’ societies. Also, in the chapter ‘The Fourth World’ he talks about Frontier Markets and mentions how Nollywood (Hollywood of Nigeria) with cheap technology and entrepreneurial spirit has become the second biggest employer in Nigeria. 

The key argument that the author makes in the book is that the past decade of extraordinary growth in the emerging markets is coming to end. He correctly points out that the growth in the emerging market countries came more from the global free money flows and less from domestic policies. He argues that going forward one cannot view emerging market countries as one group, but have to understand them as individual nations. For e.g. in the segment on Russia the author mentions that the outflow of private capital from Russia hit $80 billion in 2011 which was $42 billion in 2006, and that key things to watch out for Russia would be non-oil based growth and reversal of capital flows. 

The author right through the book offers various ‘Rules of the Road’ to watch out for potential ‘Breakout Nations’. The author explains that the break-out game is all about beating growth expectations relative to one’s per capita GDP level and in order to find the next breakout nations, one has to look at different wealth category. According to the author, in the $20,000 - $25,000 income range Czech Republic and South Korea have a best chance. In $10,000 - $15,000 category Turkey and Poland could be potential winners. The author believes that Thailand could surprise on the upside in $5,000 - $10,000 income range. Under $5,000 Indonesia, Philippines, Sri Lanka and Nigeria have a chance. According to the author India has a 50-50 chance to breakout.

The author also presents in the book some innovative ways of looking at facts. One of the things he mentions is ‘The Billionaires Index’ which means that if a country is generating too many billionaires relative to the size of the economy, the economy is not well balanced. The key thing is which sectors are generating billionaires and there has to be churn in the billionaires list. More billionaires generating from industries (Real Estate, Mining, Oil & Gas) where there is government patronage is a not a good sign. Sharma also touches upon developed countries such as USA and Germany and persuasively mentions that how USA will maintain leadership in technological innovations and will keep up the pace in the global growth game. 

Lastly, the author has an art for smart lines and some in the book are quite fascinating. For e.g. in the chapter on the global commodity mania, the author mentions that those countries (Brazil, South Africa etc.) that have solely depended on the growth in commodity prices are heading for a tough landing. In author’s words “Meanwhile the nations that have reveled in the commodity boom are likely to face a disheartening return to the mundane ordeals of a normal life. Buddhist monks have a phrase for it: After the ecstasy, the laundry”.

Breakout Nations is certainly worth reading!


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